What am I doing as my digital self across the internet? Where do I fit in with other users of social media? There are so many avenues to be involved in online it is difficult to classify exactly where I, as an individual, fit in; and also, where you fit in. It is possible though to determine precisely how your use of social media fits into the grand scheme of things.
Consider Forrester’s Social Technographics. For me, I would fall partly under the “Creator” category with the majority of my time spent in the “Conversationalist” category. I have created my own website, http://www.emilybaumgartner.com, which doesn’t necessarily exist anymore because it was too expensive. I had this website for a year, but I’ve moved on primarily because I can achieve the same results with free sites, such as http://about.me/emilybaum. So I have created some content online just not as much as people who may be fully involved with creating content, it’s just not as appealing to other users as a funny YouTube video would be. However, I do aspire to be a full-blown creator one day, when I have more time to devote to creating content. As for the conversationalist ranking I’ve bestowed upon myself, this comes mostly from my interactions on Facebook and Twitter. I talk with my friends, posting on their walls and tweeting at them and such. It’s easier to be involved at this level because most people are. It’s also a convenient level to be involved at because I am on par with my peers.